关于ZAKER 智慧云 合作 加入

Apex 铁王冠活动更新 活动物品将进入普通商店售卖

大家好 :

在游戏发行时,我们承诺过我们将以一种让玩家感到公平的方式进行盈利,并让玩家自己选择如何使用他们的金钱和时间。在《Apex 英雄》的开发过程中,我们的目标便是打造一款世界级的游戏 - 无论在质量、深度、扩展性,还有就是我们今天将要讨论的 - " 该如何卖东西 "。

在铁王冠活动中,我们没有实现这一目标,因为我们违背了自己的承诺,让许多玩家认为开箱子是获取最新皮肤的唯一方法。

活动开启后,我们已经看到了玩家的反馈,这周我们花了很多时间来讨论大家的意见以及我们将来该如何开展新的活动,并且我们将会对铁王冠活动进行调整,以下是我们正在做的调整:

从 8 月 20 日开始,我们将在活动的最后一周,以 1800 金币的售价将活动中的 12 件传奇物品以轮换的方式放入游戏商店。当然,你仍可以选择用 700 金币购买贴王冠组合包。

商店轮换规则如下 ( 北京时间需 +15H ) :8/20-8/228/22-8/258/25-8/27 探路者 - 战争机器

命脉 - 法官陪审

恶灵 - 虚空守护者

沃特森 - 战斗女皇

转换者冲锋枪 - 侠盗直布罗陀 - 战争召唤

幻象 - 忽悠队长

寻血猎犬 - 百夫长

R99- 范式转移

RE45- 御宝和平捍卫者 - 崇高事业

G7 侦查枪 - 皇家之刺

探路者 - 战争机器

命脉 - 法官陪审

恶灵 - 虚空守护者

对于未来的收集活动,我们将提供更多的方式来获得物品,而不仅仅是购买 Apex 组合包。

我还想说几件事:

我们需要更好地玩家们知道从 Apex 中的各种活动中可以期待什么。在过去的 6 个月里,我们已经学习了很多关于如何运营一款免费游戏的东西,而本周 ( 除了上面提到的内容之外 ) 的一个收获就是我们对于玩家所期望的东西需要更加明确。

这次的活动和第一季的传奇狩猎不一样,也和将来的活动都不一样。这一次我们学到了更多的东西,什么是可行的、什么是不可行的,以及如何为大家提供最好的体验和内容。

在 Apex 英雄中,充值消费不影响游戏平衡对我们来说非常重要。我们的目标并不是榨干玩家的钱包,我们设计了这款游戏,让所有玩家受益于那些选择花钱的玩家 ( 通过传奇狩猎或铁王冠这样的活动 ) ,这样我们就可以继续投资为所有玩家创造更多的免费内容。

我们在这一周学到了很多,我们将吸取教训,继续为大家带来最好的游戏体验。

=== 还有一些开发者回复 ===

实在太多了,不翻译了,大家自己看吧。

总结就是重生开启跪舔模式,承认错误,希望大家理解,and vote with your wallet.

Hell no. We're humans, you know, and we will make mistakes.

There's a whole host of decisions that get made for any event - and this event was designed differently. We screwed up by not providing agency to you guys in how you obtain cool stuff. We didn't uphold our end of the deal that we set out with at launch, so changes are coming.

We'll leave that to other games that do things like provide methods to pay for power. We are not a hugely monetizing game - we just need to make enough money to keep the game going and make more stuff for everyone. When we decided to make Apex Legends a free-to-play game it was imperative that free-...

By all means, vote with your wallet. Reddit/Twitter/etc. are really bad places for getting real data. We get tons of information from the actual live game being played by tens of millions of people that informs us way more than you would imagine. We are honestly trying to operate this game as best a...

This.We'd love it if the universe allowed a way for us to provide every piece of content for free, but until that happens we're going to have to charge for some portions of the stuff we make. We continue to put a hardline stance on anything gameplay related, though, and will not require players to...

Call it what you want - but we didn't hold to our promise we set early on and are doing what we can to make it right. As for skin pricing, we have run promotions on skins and have found an almost zero uplift on sales numbers. The reality is that the percentage of people who actually purchase items i...

As mentioned in-game and on the PlayApex.com post about the Iron Crown event - we were planning on putting these skins in the store eventually ( think months, not weeks ) , but putting them in the store during the event was not on the table.

Happy to clarify - all the messaging about Iron Crown before it launched failed to talk at all about how to obtain the skins we were showing off, and based off previous events being a different structure and scope the whiplash of seeing the Iron Crown event did not help anything. In general, just tr...

Not sure if this is what you mean - but in reality the Iron Crown event has been a success, both with revenue and player engagement. Our numbers are up across the board. This was not a decision made in any way other than to fix the broken promise we made to everyone at launch about provid...

We've said it before, but we will not engage with temper tantrums, and personal attacks or virtriolic threads are completely unacceptable. We took a look in the mirror this week ( lol - thanks for all the attacks guys ) and decided we hadn't met up obligations and are making changes because we believe...

All 30 event items ( the 24 in the Packs and the 6 in the Event Shop ) are "Event Limited" which means they will return at a future date. We're don't have an exact date atm, but "Event Limited" items are eligible to return 6 months after their release.To answer your question further down - these mu...

Well, posts like this do go through about 28 people before they get posted, so... apologies?

Uh, thats kind of what I've said?

The reality is that anytime we add something to the game that costs money there is negative feedback. People just want free stuff. We knew that was coming - but what we hadn't fully appreciated was the bond we broke. My comment was in reference to  saying we would lose a huge amount of p...

Jeez, whats with the conspiracy theories? This event has been quite the success, and I can't say that any clearer. We're making changes that will most likely reduce revenue, but we're doing it because its the right thing to do.

You have no idea how this industry works, what development costs, or how companies operate. Please don't call me a bullshitter.

There is a wealth of data available on how monetization works in free-to-play games, and we ourselves have run tests by putting skins on sale in the store. The amount of people who spend is crazy low, most of ya'll are freeloaders ( and we love that! ) and a change in price doesn't move the needle.

Being that we are ( IMO ) incredibly generous with the amount of free stuff we give out, including Legendary Skins, yes. There is a pricepoint for any product that the market will bare and we're definitely in the neighborhood with other games.

They hate when I write things like that :D

Get out of here with that nonsense. I've replied to enough of these - go look at those replies for reality.

See above reply to /u/FinallyNewShoes and get out of here with that nonsense. We're open and honest and doing the best we can. If you want to think we're bloodsucking money grubbing fools then I guess whatever - but don't spread FUD.

Hey - hate on us if we do something stupid. No one here was ???cOnFuSeD??? when we don't live up to our expectations. Just give us the opportunity to make changes and do the right thing, thats all. Also, don't be a dick. It was quite the treat to wake up on Wednesday to a parade of awful Tweets beca...

I worked my ass off on Titanfall 2 - and complete package that also provided awesome post-launch support with a ton of free ( and yes, some paid ) content and the ass-hattery was still there. No, I'm not trying to paint all players with a huge brush - I'm commenting on the fact that nowadays its just ...

If I had an update for you I'd totally provide. Nothing to talk about at the moment other than we have a lot of people working on it.

Substantially. This is the entire purpose of Apex Packs and has been since day 1.

觉得文章不错,微信扫描分享好友

扫码分享